International Business-w/CD
-
Tags:
Business & Investing / General / Industries & Professions / International / Management & Leadership / Management
- Authors: Oded Shenkar - Yadong Luo
- Edition: 1
- Release: 2003-07-16
- Format: Hardcover (513 pages)
- ISBN 10: 0471383503
- ISBN 13: 9780471383505
- List Price: $131.95
Book Description: Now there’s an International Business text that truly goes beyond a US-centered perspective to take into consideration the business realities in other countries and their unique perspectives, highlighting the role of culture in international business and illustrating how its impacts as well as that of political, legal and social institutions permeates all business functions and processes. Oded Shenkar and Yadong Luo’s INTERNATIONAL BUSINESS offers a highly integrated and action-focused approach to the field that helps students make explicit connections across concepts and functions, develop the skill they need to address various IB issues and problems, and most importantly, broaden their understanding of the global business environment and its repercussions for executives.
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